The New Barbie: Meet the Doll with an Average Woman’s Proportions

NewsFeed

While we might admire Barbie’s career aspirations, the dolls famously unrealistic body proportions (which would force a real woman to walk on all fours… with half a liver) leave a lot to be desired. So artist Nickolay Lamm gained a lot of attention last summer when he showed the world what Barbie would look like if she had the CDC measurements of an average 19-year-old woman’s body.

“A lot of people asked where they could buy normal Barbie,” Lamm told TIME. “But no one could buy it because it didn’t exist.”

So rather than just waiting for some other toy company to bring a Barbie with realistic proportions to life, he decided to do it himself. Wednesday, using CrowdtiltOpen‘s crowd funding tools, Lamm set out to raise $95,000 to begin production on a doll that has a real woman’s proportions. The line is called Lammily and its tagline is: “Average…

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