Content Marketing

Asia Business on SO-U.TV

Whether your brand is marketing towards business, consumers, or both, it’s important to know what strategies are most effective for each market. While there are some similarities in the content marketing tactics used by business to business and business to consumer marketers, there are also some key differences. To be effective, content must target the right consumer on the right platform with the right message. Businesses to business marketing, for instance does better on LinkedIn. LinkedIn is the is the top social media platform used by B2B companies, while B2C companies find the most success on Facebook. As you can see, knowing the difference, makes a difference. Thankfully, JamiQ offers many features to make the whole process a lot easier!

Regardless of which market your brand is trying to reach, it’s crucial to know what is trending in social media, as it is the most popular platform for marketing. This…

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